Progressive Powerhouse Partners with Social Media Start-Up
For Immediate Release: November 20th, 2012
Burlington, VT – Today, Democracy for America (DFA) is proud to announce the launch of a brand new website. New features include an online toolbox for progressive activists, and a revamped blog. The biggest addition to our page is our partnership with Shareaholic, a Boston based start-up, in the launch of their new Political Channel.
“Democracy for America and Political Channel: It's clear that Democracy for America cares about creating phenomenal content to educate its audience,” Janet Aronica, Head of Marketing at Shareaholic, said. “Shareaholic Channels is all about making that awesome content easier and more fun to find through a more personalized and categorized content discovery experience - so it really is a perfect fit. To set the right tone for Shareaholic Channels, we want to start with the best of the best, which is why we'll be excited to feature DFA's content when we launch a Politics Channel n the near future. Stay tuned!”
Cutting edge online communications was etched into DFA’s roots when Governor Howard Dean was the first presidential candidate to effectively use the internet to create grassroots change. In 2012, DFA has recommitted to being on the cutting edge by hiring its first ever New Media Manger, launching a brand new website, and now partnering with start-up Shareaholic.
“When it comes to finding new ways for people to discover new content, Shareaholic is simply the best,” Arshad Hasan, Executive Director of Democracy for America, said. “We could not be more excited to be a part of the launch of Shareaholic’s Politics Channel. This is all part of a broader movement to go back to our roots as a netroots powerhouse. This year alone we have added a new media manager to our staff, redesigned our web page, launched a user driven petition tool and revamped our blog. We look forward to working with Shareaholic and other cutting edge companies like it in order to stay on the forefront of online communications. Stay tuned for more.”
ABOUT DEMOCRACY FOR AMERICA
Democracy for America is the people-powered Democratic Political Action Committee. With over one million members nationwide, DFA is a grassroots powerhouse working to change our country and the Democratic Party from the bottom up.
Shareaholic is a Boston-based start-up focused on helping publishers create better content and offering simple, elegant and delightful content discovery experiences for consumers - such as, Shareaholic Channels. Shareaholic's content tools reach 300 million unique monthly readers through its publisher network of 200,000 websites.